A new wave of sites based on topic curation, both human and algorithmic, are creating opportunities to reach targeted audiences.
|Scooped by Robin Good|
Anthony Kosner on Content.ly analyzes three different news discovery services in order to illustrate the different types of approaches available today to gather and filter streams for a specific audience.
He takes as examples Fuego, Upworthy and Prismatic, which utilize three very different solutions to aggregating and filtering the news in order to provide a relevant stream to their readers.
- Fuego works by curating - manually - a selected group of thought leaders in the field of journalism. Most everything they post becomes part of Fuego.
- Upworthy is powered by human curators who decide what makes the news and what doesn't.
- Prismatic is strong on extracting relevant stories based on specific keywords and on your preferences and interaction with the service itself.
Overall, the article tries to illustrate how different can be the approaches utilized to filter and suggest content to a specific audience.
Interesting. Informative. 6/10