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Content curation is a great tactic for promoting your thought leadership — but only if the audience can clearly distinguish your insight from that of your source material. Use these 6 strategies to...
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Scooped by Robin Good |
Scoop.it!
Robin Good's insight:
Pawan Deshpande outlines, explains and illustrates with real examples six different approaches that you can use to add value to your content curation efforts.
He outlines how to:
- Abstract
- Summarize
- Quote
- Retitle
- Storyboard
- Parallelize
My comment: Excellent resource for content marketers wanting to move up one level the level of their curation, from simple republishing to value-added selection.
Useful. Educational. Resourceful. 7/10
Full article: http://contentmarketinginstitute.com/2013/09/content-curation-add-value-commentary/
(Image credit: Add button by Shutterstock)
This is a meta-content-curation-comment, since I am commenting an article on the importance of commenting articles on content curation! Ha!
Curadoria de Conteúdo editada, comentada.
Content Curation: How To Add Value - 6 Alternative Approaches