Content Curation World

If you are curious to know what I think about curation and search and their future, check out this 3-minute audio excerpt from a much longer interview about curating your experience I had with Joel Zasflosky of ValueofSimple.

In it I highlight how inadequate is to expect Google results to fulfill the need that many people have to learn and deepen their knowledge about a topic they are not familiar with.

Google set of very specific, highly filtered and ranked text results represent many, often relevant, individual bites of a larger puzzle that is never shown.

You are provided tons of individual trees in place of the "forest" you have asked about.

That is the greatest limitation for Google… when it comes the need, not to find a specific book, product, event or person, but for learning, understanding, for seeing the bigger picture, then the individual bites, ranked by Google authority or Pagerank, just don't serve our need.

This is why, just like we can't feed our appetites only with Big Macs, when it comes to learning about a topic we're not familiar with, we will increasingly rely on curated search engines, trusted guides and portals who can provide us with a much better and more useful roadmap into learning than Google can.

Audio excerpt: https://soundcloud.com/user458849/curation-and-search-joel

Full interview: http://valueofsimple.com/smart-and-simple-matters-podcast-023-with-robin-good/ 

MP3 full interview: http://traffic.libsyn.com/valueofsimple/023_SmartAndSimpleMattersPodcastFromValueOfSimple.mp3

Subscribe to iTunes podcast: http://valueofsimple.com/itunes