Content Curation World

It is only a matter of time before trusted aggregators and human curators will become the main sources of reliable information for most people.

In fact, the January release of the 2015 Edelman Trust Barometer shows that for the first time ever, the informed public trusts more search engines - aka Google - than traditional news and media outlets. 

In other words, most people prefer to see a filtered and selected variety of news from different sources, than seeing just the stories coming out of one news publisher.

Even more interesting is the fact that "Seventy-two percent trust information posted by friends and family on social media, blogs and other digital sites, while 70 percent trust content posted by academic experts." as it highlights the fact that Google and search engines may be only an intermediary step in the journey toward a news ecosystem that will see trusted human editors, experts and curators for individual subjects who aggregate and curate content from multiple sources as the key reference points for news.

This is must-read data for anyone interested in seeing where the future of news and search are headed.

Enlightening data. 9/10

original article:  http://www.edelman.com/post/intellectual-property-trust-age-digital-media/ 

Lutz Finger, reports from SxSW on the topic of algorithms, curation and the future, as the skills of content creators, data analysts and code programmers are seemingly converging for the first time. 

Among others, he reports Steve Rosenbaum (founder of Magnify.net) significant own words at SxSW: "...a wise combination of human judgement enabled by algorithms will become the new king of content."

But while there are great new tools, startups and ideas leveraging the great potential of big data and human curation, there is a big, invisible danger, still looming on us.

"The danger is that any algorithm might fall prey to someone trying to influence it.

This might be the ones programming the algorithm or the users. We for instance saw governments trying to skew algorithms by introducing fake online personas (Learn more about the US government persona-management software).
 

But the biggest and realest danger lies in us.

If we believe that there is only one truth and that is the one generated by a black-box algorithm we might be deceived easily."

Informative. Resourceful. 7/10

Full article: http://www.linkedin.com/today/post/article/20140320132545-6074593-the-age-of-the-algorithms-sxsw-summary 

See also: www.masternewmedia.org/future-of-search

Image: Bjoern Ognibeni - SxSW