Research and publish the best content.
Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
Already have an account: Login
Content Curation World
963.6K views |
+87 today
What a Content Curator Needs To Know: How, Tools, Issues and Strategy
Curated by
Robin Good
Author: Robin Good
 Your new post is loading...
Your new post is loading...
|
Scoop.it!
Robin Good's insight:
Here is a great example of how the spontaneous content curation efforts by individual users of a marketplace can provide significant benefits both to the marketplace sellers as well to all buyers. On ThemeForest, which is one of the largest and best catalogues of web site themes and designs, you can find an endless number of curated collections of templates, image sets, presentation decks and others resources (like video footage or soundtracks) for publishing quality content on the web. In fact, there are so many of them that the main problem for whoever goes to shop there, is the time needed to search and find what may best fit his needs. But thanks to a community feature called "collections", any registered user can collect and organize individual themes found on ThemeForest into individual collections which can be shared with everyone publicly (or kept private). Here some great examples:
The ensuing benefit for the users of the marketplace is the ability to find more rapidly valuable items within the ocean of options available. As a consequence also whoever runs Themeforest benefits from more sales and less time spent by new buyers in finding what they are looking for. But there's more. Since ThemeForest is part of a larger network of design resources that includes video assets (VideoHive), graphic resources (Graphic River), design apps (CodeCanyon) and several others, the collections can and do often include assets coming from the other sites of the network facilitating serendpitous discovery for buyers of other useful products. Finally, individual merchants selling on the Envato network can curate their own collections showcasing their best work according to specific uses and applications. A great example of how curation can significantly help online sales in situations where there is a very large number of products or services on sale. Check it out now: http://themeforest.net/collections 
|
eBay Collections is a new feature offering eBay registered users the opportunity to create collections of products that they sell or are interested into.
The feature which I had written about back in October 2013 is now fully available to all eBay users and it is extremely easy to use. Just go to a product page and click on the "Add to collections" link appearing under every product Buy Now / Add to Cart buttons.
You can also personalize your Collections profile page with your own picture and graphics.
In the information age curation is an essential part of the shopping process and it is only a matter of time before any online shop will allow to curate your favorite products, as well as providing the sellers with the opportunity to easily create and maintain highly valuable online catalogues of their best offers and key trending products.
Find out more: http://collections.ebay.com.au/
*Collections are accessible across all eBay sites
See also this video: http://youtu.be/35lAlo6XCmk
and this one: http://youtu.be/0S8lARnlNCI