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digital marketing strategy
Think | Visualize strategic marketing planning Curated by malek |
Rescooped by malek from Content Creation, Curation, Management |
Rescooped by malek from Customer Experience Excellence Best Practices |
Customer experience is one of the largest points of focus in the new era of loyalty marketing, and continues to prove its value to a brand’s perception and, consequently, its bottom line.
“Employees are the backbone of a brand's values and help solidify the relationship consumers have with the brand,” said Brad Marg, COO of Clutch
Employee engagement is not a one time event, it's a journey!
Scooped by malek |
Emoticons and Emojis are experiencing a global boom. Where initially they were only used by the pioneers on chat rooms, MSN, Facebook, and the like, they've sneaked their way into everyday personal and even business communication.
Emoticons is essential to communicate feelings, a major player in business communication
Scooped by malek |
An analysis of two of the world's biggest instant messaging apps and their strategies.
Will We Chat manage to seduce users outside of China?
Rescooped by malek from Curation Revolution |
4 Principles of A Networked World
Macrowikinomics author Don Tapscott shares great examples of his 4 emerging principles of our new digital world including:
* Collaboration.
* Transparency.
* Sharing.
* Empowerment
Marty Note
I found the discussion of the commons and the example of starling flocking behavior (at the end) the most resonant. I'd heard about the gold mine several times and agree with Tapscott - crowds are the key to our web future.
At Curagami we've been working on what it means to create online community. CTSE (Collaboration, Transparency, Sharing, Empowerment) are the table stakes of this new poker. We would add:
* Communication.
* UGC.
* Gamification.
Communication within and around the hub is a CSF (Critical Success Factor) for online community. You need to be able to follow and communicate with me and vice versa.
User Generated Content must be listened to, valued and rewarded with gamification or its a one-time "one and done" thing.
Highly engaging presentation. Gone are the days of Security and Reliability as the principles of a Networked world. The C-generation is pulling us to the CTSE world.
Rescooped by malek from Business Improvement |
The body language used in different situations will be different, such as when talking to the boss and when talking to a girl or guy you are interested in. These are some body language tips that allow you to improve your communication skills as well as achieve success in life easily.
#Making eye contact not staring: is one of the hardest skills to learn. Give it more training time
Some useful tips to communicate more powerfully.
Think of reading body language as a detective trying to solve a crime. No one piece of evidence on its own is worth much. However, when several pieces of evidence point in the same direction - start paying attention.
Rescooped by malek from Customer Care Support |
Anybody in business knows that keeping customers is a LOT cheaper than finding new ones. One way that companies keep their current customers happy is through customer service, which has definitely changed due to online sales. Here is a list of 7 ways you can let your clients know that you care:
1. Over Communication;
2. Timely Response;
3. Make a Personal Connection;
4. Establish Boundaries;
5. Broadcast Effectively;
6. Ask for Feedback;
7. Goodies.
Imagine customer service as the wrapping paper around your product. The product itself is important, but the customer service often makes the biggest impression. In this fast paced virtual world the most important thing you can do is remind your clients they are more than an email address.