Discover how to create a TikTok strategy for business and get tips for using evergreen and trending content, choosing hashtags, and deciding when to post.
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Think | Visualize strategic marketing planning Curated by malek |
Scooped by malek |
Discover how to create a TikTok strategy for business and get tips for using evergreen and trending content, choosing hashtags, and deciding when to post.
Rescooped by malek from Public Relations & Social Marketing Insight |
Facebook focuses on idea sharing, Twitter is all about broadcasting your thoughts, Instagram prioritizes the visually interesting, and Pinterest provides storage for the content and products you love.
Each social media site is designed to serve a different purpose, so we use it differently. It’s no surprise, then, that we’ll watch—and expect—different types of video on each platform.
In this post, we’re going to go over how to use video marketing on each individual social media site for best results, including ideal length, file size, and best practices....
Rescooped by malek from AtDotCom Social media |
Facebook Stories have not yet been released for Facebook Pages. But that doesn’t mean businesses can’t benefit from thei
In this latest video podcast interview on Curatti Keri Jaehnig, owner of Idea Girl Media, discusses how to effectively use Facebook Stories for your business.
Brand ambassadors can take advantage of Facebook Stories even though this is not yet available for Pages.
Use Facebook Stories to Build Your Brand
Facebook Stories are available on profiles for mobile users. I agree that in order to bring more visibility you need to take advantage of this powerful real-time video tool.
Jeahnig explains exactly what this feature can provide for your marketing.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Read full article here: http://ow.ly/DY7730ctEhI
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
Rescooped by malek from Digital Brand Marketing |
When you need to involve and enthuse clients with the projects you are working on together, video can be a far more effective presentation tool than the trusty PDF or PowerPoint. Made by Many's Alex Harding shares how they use video to tell product stories
Rescooped by malek from Curation, Social Business and Beyond |
You surely have your own strategies to increase engagement on your social media channels. Check out this article for some additional tips
I selected this article from Curatti written by Shane Barker because it provides information on how to increase engagement on social media.
It's important to have a community that is interested in your brand content.
Drive Up Your Social Media Conversations
As you grow your audience online you will want to build lasting relationships with them. I agree that in order to encourage engagement you need to review your current strategy and make adjustments.
Barker explains how to post content that people will want to respond to.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/EH1X30bMJkz
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
Rescooped by malek from Apprenance transmédia § Formations |
Rescooped by malek from Content Creation, Curation, Management |
New research says video is now the most sought after skill in marketing, moving past design and writing.
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360-degree photos and videos make viewing media on websites or social networks. Here's some ideas on how to use it and what's coming in 2017.
This nifty new feature on your personal Facebook feed could be leveraged by your brand. And the cost? In most cases, free or under $500.
Rescooped by malek from Content Creation, Curation, Management |
In research released by Sequent Partners and Eyeview, titled "Digital Video at the Inflection Point: How Brands are learning to Use Digital Video from Driving Sales," as many as 65 percent of marketers surveyed say that digital video is growing in importance for driving offline sales. However, currently only 42 percent of these respondents see digital video as superior to other leading media.
Today most marketers see digital video as a branding tool, and more than half consider video superior for building brand awareness and telling their brand's story.
The study did show a disconnect between marketers' perceptions and experience with video, as 87 percent said they have positive ROIs with the channel. Forty percent already see digital video as a sales driver, while 28 percent recognize it to be both a superior branding channel and superior sales driver.
Email your comments to joe_rizzo@marketingIO.com. I’ll publish it here. marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
Rescooped by malek from content marketing |
Ezra Firestone shares his eCommerce ad campaigns, sales funnels and engagement sequences that are making over $1 million dollars a month. Swipe his process now.
Rescooped by malek from Personal Branding |
Wondering how to best tailor your videos for the top social networks? Discover how to optimize your video for YouTube, Facebook, Instagram, and Twitter.
Rescooped by malek from Content Creation, Curation, Management |
According to the Content Marketing Institute, there will be a 75 percent increase in interactive content this year. Here are 4 ways you can can be creative
Rescooped by malek from Digital Brand Marketing |
Video marketing has been unanimously chosen as one of the rising stars in marketing corridors, thanks to social integration and investments by Internet giants. It is gaining a vital place in the marketing plans of all major companies to connect with consumers, engage with them and convert them into paying customers.
Don’t believe the hype? Here are some statistics to prove the point. According toSyndacast, 74 percent of all Internet traffic in 2017 will be video. Not only that, studies show that using the word “Video” in the subject line of an email can increase open rates by 19 percent, click-through rates by 65 percent and reduce un-subscribers by 26 percent. According to Twitter, videos and photos get the most retweets....
Rescooped by malek from Content Creation, Curation, Management |
Ever felt the urge to launch a YouTube channel, only to find that the results don't quite pass muster? A new web app called Showbox is the answer.
Showbox is a new web app (in Beta stage) for creating videos. You will need a Chrome browser to use it.
Rescooped by malek from Public Relations & Social Marketing Insight |
Here on Search Engine People you can read articles from some the most knowledgable video and search engine marketers in the world. There are real insights which can actually help you get more views, subscribers, and better search rankings.
But how is it that Smosh, two goofy friends since high school, and the frequent creators of such 'sophisticated' videos as The Wiener Song, become so popular? What could these idiots possibly know that dozens of professionals don't?!?
You'd be surprised. Read on to find out just what they know about YouTube marketing....
As an artist i like to learn as much as I can about youtube. We all would like to get millions of views, these tips can be very useful. Knowledge is power!
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Want to learn more about Facebook Live? Discover what marketers need to know about the newest Facebook Live video features.
Rescooped by malek from Digital Brand Marketing |
YouTube is using Ad Week Europe to underline the change in consumers’ media consumption patterns with a study claiming that online video ad units deliver up to 50 per cent more return on investment (ROI) when compared with TV.
To add credibility to its claims that online video adds a higher ROI than TV, the online video sharing service has paired with Dentsu Aegis Network-owned consultancy Data2Decisions to apply Market Mix Modelling and Ecosystem Modelling techniques of analyse the sales impact of YouTube, as well as identifying the optimal level of spend through budget optimisation simulations.
The analytics firm concluded that brands should invest more of their media budgets on YouTube. Specific points in the study included:
1. At current budgets, online video delivers 50 per cent higher ROI than TV advertising - this also holds true for YouTube
2. In the studies completed so far, the YouTube investment should be increased by between two and six times
3. In the optimised media budgets, between five per cent and 25 per cent of the total AV budget should be invested in YouTube...
Google pissed off TV ads industry
More proof and research showing that video delivers higher ROI.
Rescooped by malek from Must Design |
We are all videographers now whether we realize it or not.
Rescooped by malek from Outils pour Document & Information Manager (D&iM) |
Could you use some new ideas to improve your YouTube results? Discover four tips to make your YouTube marketing more effective.
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a look at why your brand should invest time in social video and how to use it to dominate your storytelling efforts..
traditional social networks are now encouraging brands to mix their storytelling efforts with more social video features.
Rescooped by malek from Digital Brand Marketing |
Emmy Award winner Andrew Jarecki is launching his video app KnowMe today, and we can thank ... Robert Durst?
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It’s hard to imagine now, but in the years after the kaleidoscope was first invented in 1816, it distracted the public as much as an iPhone. A person...
Rescooped by malek from Digital Presentations in Education |
Tawe transforms your diagrams, sketches and doodled notes into a dazzling video presentation – in seconds. Download free today.
Hey, I'm all for finding great tools to simplify my life and this looks like a winner. I've got tons of simple images and if I can use this app to create a video, then I'm thrilled.
Check it out and let us all know how it works. I'll experiment with it this weekend. What fun!
Many thanks to fellow curator aiba Svenca for originally finding and sharing this.
This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it @kdietz
Rescooped by malek from Must Market |
Marketing Goes Boom
Marketing Goes Boom 25 years after the Cluetrain Manifesto and at a time when the video contained in this post took less than five minutes to create.
Watch the video
https://youtu.be/NoSQd-E1UsI
Read The Post
http://www.curagami.com/marketing-goes-boom/?v=7516fd43adaa
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We live a video revolution, and as yet it shows no signs of slowing. Find out what video apps are most effective for creating your own content.
Vine reached an impressive 1.5 billion (yes, billion) ‘loops’ or plays every day – when multiplying this across a year that’s over half a trillion loops per annum.