If leaders expect to be heard they cannot simply rely on their titles or positions - which are typically discounted anyway by all but the uninitiated. Whereas in bygone days stakeholders might be impressed or intimidated by such trappings they are now wondering out loud: “What are you bringing to the table here and now that is worthy of my attention?”
And if that cannot be answered clearly and concisely they will quickly move on to something else. This state of edgy impatience bordering on rudeness by yesteryear's standards is now the accepted norm and has raised the bar for leaders. In such a fast paced fluid atmosphere there are specific practices leaders can employ to rise above the din and be a voice that people value and appreciate.
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