Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed. Rohit describes this position as:
Someone whose job it is not to create more content, but to make sense of all the content that others are creating. To find the best and most relevant content and bring it forward.
As we fast forward to 2011, content curation techniques are now a key part of content marketing itself. Actually, it's always been an important part, but we are just now defining it as content curation.
Your new post is loading...